4 Easy Steps to Convince Your Clients or Boss to Invest More in Mobile

conversation I need to have with my boss–this helps.

Kamal Bennani Photography

See on Scoop.itSocial Media, SEO, Mobile, Digital Marketing

Convincing clients and your senior management team to invest more in mobile advertising can be a difficult task. Statistically, mobile user’s conversion rates are lower. In addition, we’re officially in a multi-screen world, where users could start their journey on mobile devices and complete an action on more user-friendly devices, such as desktops, laptops, and tablets; therefore the last click receives full attribution for the conversion as the user is lost.

 

See on www.searchenginejournal.com

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